Saturday, May 23, 2009


Facebook and Google have been competing with each over more than just social networking. Facebook is growing from 300ish employees today to 700 next year. And the best place to get good engineers and others is Google, where many have already vested on their stock options and are looking for the next big hit.

Facebook has already claimed Youtube CFO Gideon Yu, eCommerce Product lead Benjamin Ling and GDrive developer Justin Rosenstein.

But Ex-Googler’s inside Facebook are saying that the problem goes further than a few high profile exits caused by vesting stock. Facebook just seems a hell of a lot “sexier” than Google (see Rosenstein’s exit email). A steady stream of Google employees are making the switch to Facebook, and competition for top college grads is fierce as well.

Senior VPs at Google have dubbed it “the Facebook problem” according to a number of sources. At least ten “top performers” have made the switch over the last two months. Ex-Googler’s expect to continue seeing at least two to four more leave for Facebook each month. That doesn’t sound like much, but Facebook is targeting the cream of the crop. The best Googler’s are being actively recruited, and many are leaving.

Our sources are also saying that Google has been aggressively countering Facebook offers with offers of stock units (GSUs). The options weren’t enough for one Google employee, who says he was getting promoted quickly and hitting huge bonuses with high priced stock. But he says “it’s not just about the money. Entrepreneurs want to work at the hottest place on earth and right now that’s Facebook.
Facebook and money????

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Mobile SMS Marketing


SMS Marketing has taken Asia and Europe by storm but is in its infancy in North America. Consider the millions of people using SMS communications daily and the countless applications this technology can have. Now think about how easily and effectively it can be utilized as a means of executing a well-targeted marketing campaign.




Until recently, text messaging has been associated only with the exchange of information between friends and family members. Now, SMS is being used for content services such as television voting and polls. The newest and most promising application is as a business tool. SMS has delivered excellent response rates for a variety of companies that have added it to their marketing mix - in some cases over 20% ! So what are you waiting for? Now is the right time to jump in and establish an almost unlimited source of substantial long-term income, by acquainting businesses with our advanced marketing platform under your own brand.

What makes our service even more exciting is that it can be applied to almost any business model. Each of the businesses in the partial list below could use our services to target their customers instantly and inexpensively, thus increasing profitability: REGISTER HERE

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It is estimated that about 25% of total search engine requests are porn-related. Accessing x-rated material on the Internet is the fastest and most anonymous way to watch porn. Nowadays, it has also become very cheap. With the introduction of numerous free websites and torrents, the cost of online pornography significantly decreased.

Sex sells. It is estimated that the pornography industry in the United States earns over $10 billion each year. It is more money than the NFL, NBA, and major league baseball combined! Over $2 billion of that amount is spent on the Internet pornography, distributed primarily via websites, peer-to-peer file sharing, or Usenet newsgroups.

The high revenues of the online porn industry are the result of meeting consumers’ demand. The Internet offers a level of anonymity never available before. You can view x-rated material in the comfort and privacy of your home, concealing your interest from family members and coworkers.

It is interesting to consider the differences that the Internet has created between current and past pornography. The development of personal computers in the beginning of 1980s started the technical revolution. Innovative color monitors with better screen resolution coincided with the development of File Transfer Protocols, which allowed people to transfer files between computers.

That time online distribution of pornography often consisted of scanned photos from adult magazines uploaded by Internet users. Even though modem connection was slow, and the transfer of large files was expensive, online pornography was a great success. This type of distribution was generally free (apart from fees for Internet access).

Around this time frame, pornography was also distributed via Bulletin Board Systems (BBSs) such as Rusty n Edie's. They became a repository for numerous x-rated images scanned by contributors. These BBSs could charge users for access, leading to the appearance of commercial pornography online. For example, Rusty n Edie's BBS charged users an $89 annual membership fee.

The invention of the World Wide Web in 1991 and opening of the Internet to the general public made way for a massive wave of pornographic distribution. Although domain names had been in use since 1984, the first major site for pornography - sex.com (it passed through numerous ownerships over the past decade) was registered only in 1994.

At the end of 1990s, when Internet advertising was booming, millions of dollars were spent for promotion of adult websites. Their owners made use of online e-commerce mechanisms such as catalogues and online payment systems, monthly fees and provision of free x-rated material to attract customers.

According to Forrester Research, in 1999 Internet users spent about $1.3 billion on online porn. That represented about 8% of all e-commerce that year. It was more money than people spent online on books or plane tickets. Back then, online pornography was the leading industry on the Internet.

The introduction of speedy broadband connections intended to transmit high quality videos led to the explosion in the commercial distribution of pornography. According to an October 2000 report in the New York Times, nearly 20% of AT&T broadband customers were paying to watch online sex, at an average rate of $10 per film.
The rise of pornography websites offering streaming media including video chats and live webcam access allowed greater access to pornography. A lot of women were selling one-on-one chat at really exorbitant rates. Instead of just watching videos of naked people, Internet users could chat with them, suggest ingenious activities for them to undertake, test their mathematic sills and whatever else struck their fancy.

Nowadays, accessing x-rated material online is as simple as typing 'porn' into a search engine box and sitting back, waiting for thousands of results to appear. Compare it with the time before the Internet appeared - any young adult was happy if he could find a Playboy magazine!

Experts say that tech advances and the growing use of broadband will fuel even more growth in the online pornography. The newest trend for adult websites is to cater to niche audiences. Nowadays there is a website for just about every kink.

The Internet has opened the door to far greater accessibility of pornography. You can watch x-rated material online any time, anywhere. It is available in much larger quantities than traditional porn and at a cheaper cost.

Some industry leaders have estimated that somewhere between 10 and 30% of all websites on the Internet are porn-related. They have 68 million hits a day. Every second about 28,000 Internet users are viewing pornography. An average visit lasts 11.6 minutes.

As you see, the Internet pornography is a big business. There are millions of adult sites on the web, with more being added each day. Some years ago the distribution of x-rated material was mainly (but not limited to) commercial. Nowadays, while some sites still charge a fee (the most common prices are in the range of $20 to $30 per month), you can also find a lot of free porn resources online.

There are several types of free adult websites:
• Amateur pornography. Many Internet users took advantage of the opportunity to build their own websites and post amateur pictures.
• User-supported websites, for example sex stories portals which contain prose stories written by their members.
• Usenet newsgroups. Even though they were the first home to x-rated material, Newsgroups tend to be poorly organized and flooded with off-topic or spam.
• Peer-to-peer file sharing networks, including torrents. While such networks have been mainly associated with the illegal sharing of music and movies, they also provide x-rated material for sharing. Many commercial porn websites have recognized this trend and started to upload free samples of their content on peer-to-peer networks.
• TGP websites. Trying to snag new customers, commercial website owners started to deal with free promotional “thumbnail gallery post” (TGP) websites. These resources contain a variety of small sample images (or videos) from commercial sites sorted by category. If a user purchases a subscription to a commercial site after redirecting from a free thumbnail gallery site, the commercial site makes a payment to the owner of the free site.
• Free hosted galleries. They provide samplings of full-sized content from commercial pornography sites.
• Link lists. They are categorized web lists of links to so called "free sites". Unlike TGP sites, links are provided in a form of text, not thumbs. It is still a question which form is more descriptive to a surfer, but many webmasters think that link lists make searching easier.
Commercial adult websites employ a lot of methods to defend against free competitors. In addition to distributing a portion of their material available without charge, they often offer a single fee that includes unlimited usage of content for a prescribed period of time, typically a month. Having unlimited access, a subscriber has little incentive to seek x-rated materials anywhere else.

To further distinguish their paid services from free competitors, many Internet porn websites have started to offer adult materials in new formats. Besides commonly used images and videos, you can take advantage of interactive systems such as real-time “chat” communications, which are typically unavailable from free websites.

In addition, commercial websites provide content in very high quality. If YouTube videos typically show just 240 lines of video resolution, 49% of commercial porn websites have 480 or more lines of resolution. About 5% of porn websites offer videos with 720 or more lines of resolution (better than DVD quality).

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WHAT IS AFFILIATE MARKETING?

Affiliate marketing is an online advertising channel in which advertisers (online merchants that sell products or services) pay publishers (independent parties that promote the products or services of an advertiser on their Web site) only for results, such as a visitor making a purchase or filling out a form, rather than paying simply to reach a particular audience. This "pay-for-performance" model is in essence the modern version of the "finders'-fee" model, where individuals who introduce new clients to a business are compensated. The difference in the case of affiliate marketing is that advertisers only pay their publishers when the new client introduction results in a sale or a lead, making it a low-risk, high-reward environment for both parties.

HOW IT WORKS
Advertisers in our network, the CJ Marketplace, populate their ad links in the interface, making them available for placement by publishers. Each link is assigned a commission, such as a fixed amount per lead or a percentage of a resulting sale on the advertiser's Web site. Publishers looking to monetize their traffic apply to join an advertiser's program. Upon acceptance, the publishers select and place the advertiser's links on their Web sites, in their email campaigns or as part of search listings.

When a consumer clicks on a publisher's link, a cookie is set on the visitor's browser that identifies the advertiser, the publisher, and the specific link and payment rates. When the visitor makes an actual purchase online or fills out a form, that transaction is tracked and recorded by Commission Junction. Upon recording the transaction, Commission Junction handles all of the collection and processing required to ensure fair and timely commission payment for the publisher, and all of the administration and verification necessary to ensure quality sales and leads for the advertiser.

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When I talk with most marketers today about how they generate leads and fill the top of their sales funnel, most say trade shows, seminar series, email blasts to purchased lists, internal cold calling, outsourced telemarketing, and advertising. I call these methods "outbound marketing" where a marketer pushes his message out far and wide hoping that it resonates with that needle in the haystack.

I think outbound marketing techniques are getting less and less effective over time for two reasons. First, your average human today is inundated with over 2000 outbound marketing interruptions per day and is figuring out more and more creative ways to block them out, including caller id, spam filtering, Tivo, and Sirius satellite radio. Second, the cost of coordination around learning about something new or shopping for something new using the internet (search engines, blogs, and social media sites) is now much lower than going to a seminar at the Marriott or flying to a trade show in Las Vegas.

Rather than do outbound marketing to the masses of people who are trying to block you out, I advocate doing "inbound marketing" where you help yourself "get found" by people already learning about and shopping in your industry. In order to do this, you need to set your website up like a "hub" for your industry that attracts visitors naturally through the search engines, through the blogosphere, and through the social media sites. I believe most marketers today spend 90% of their efforts on outbound marketing and 10% on inbound marketing and I advocate that those ratios flip.

The best analogy I can come up with is that traditional marketers looking to garner interest from new potential customers are like lions hunting in the jungle for elephants. The elephants used to be in the jungle in the '80s and '90s when they learned their trade, but they don't seem to be there anymore. They have all migrated to the watering holes on the savannah (the internet). So, rather than continuing to hunt in the jungle, I recommend setting up shop at the watering hole or turning your website into its own watering hole.

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Sunday, March 29, 2009

CHINESE PRESIDENT THANKS INDONESIA

Beijing ( Berita ) - Chinese President Hu Jintao thanked the Indonesian government for its support for the holding of the Olympic Games in Beijing and its assistance during the earthquake which hit Sichuan province on May 12, 2008.......

The Indonesian government not only sent construction materials, but also medical personnel to China. Besides, the Indonesian government had also given great support for the holding of two major sports events in China, Hu said in the website of the Asia-Europe (ASEM-7) Media Center here on Thursday.

Indonesian President Susilo Bambang Yudhoyono held a meeting with Hu on the planned holding of the 7th ASEM summit here on October 24-25, 2008. The ASEM summit will be attended by 43 heads of state or government.

Hu said he hailed the meeting as a chance to exchange ideas with President Susilo Bambang Yudhoyono and discuss bilateral relations and other issues of common concern.

President Susilo Bambang Yudhoyono had earlier called on all countries and international financial organizations to jointly deal with the global financial crisis. “All parties, including international financial organizations should jointly attempt to solve the current global financial crisis,” President Yudhoyono said here on Thursday before hundreds of businessmen attending the 11th Asia-Europe Business Forum.
International organizations such as World Bank, IMF, ASEM and ASEAN Plus 3 (China, Japan, and South Korea), should together think about measures and efforts to deal with the financial crisis, he said. The organizations should also hold dialogs to address the financial crisis and help recover the global financial condition, he said.
“The 7th ASEM Summit which will be held for two days, could also become a forum for heads of state to meet and discuss concrete actions to deal with the financial crisis,” the President said. President Yudhoyono is on a five-day visit to China, from October 22 to 26, 2008, among other things to attend the ASEM Summit

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Jakarta ( Berita ) : Indonesia and Malaysia have agreed to promotethe World Islamic Economic Forum (WIEF) for the progress ofMoslems.
Indonesian President Susilo Bambang Yudhoyono and Malaysian Prime Minister Abdullah Ahmad Badawi agreed at a meeting here on Monday to continue promoting the WIEF which has now become anofficial annual forum meeting of Islamic countries.
“President Yudhoyono and Prime Minister Badawi alike agreed this process is important to improve cooperation among Islamic communities and build a bridge to connect the Islamic and non-Islamic worlds in the midst of the current globalization,” Indonesian presidential spokesman Dino Pati Djalal said.
The fifth WIEF meeting opened here on Monday was attended by several heads of state/government including the Uni Arab Emirate crown prince, the deputy prime minister of Qatar, Abdullah Bin Hamad Al Attiyah, Morocco prime minister Abbas El Fassi, Malaysian prime minister Abdullah Badawi, Yaman’s president Ali Abdullah Saleh and Somali president Sheikh Sharif Ahmed.
The theme of the meeting that would last for three days until March 3 was “Food and Energy Resilience, Curbing the Impact of Global Financial Crisis.”
The WIEF was first launched in 2005 by among others Indonesian president Susilo Bambang Yudhoyono, Malaysian Prime Minister Badawi and Pakistanie Prime Minister Shaukat Aziz as a means for dialogue for business cooperation between Moslem and non-Moslem businessmen to promote communications to solve economic problems.
Besides expressing their committment to advancing the WIEF, Dino said, the two leaders also discussed the annual Indonesia-Malaysia consultation meeting plan in the middle of this month.
“The planned meeting will discuss various aspects of bilateral relations between the two countries. It would also hear a report from the Eminent Persons’ Group set up by the two leaders,” he said. Dino said President Yudhoyono and Prime Minister Badawi also discussed the Asean summit that was just concluded in Hua Hin, Thailand.
The two leaders hoped the Chiangmai Initiative worth US$120 billioncould immediately be realized after the Asean + 3 financial minisers’ meeting in Bangkok in April. President Yudhoyono received Prime Minister Abbas El Fassi of Morocco who also attended the WIEF, before meeting with prime minister Badawi.
Dino said President Yudhoyono and Prime Minister Abbas agreed to increase the volume of trade between the two countries which now still stood at US$90 million in value although its growth rate reached 25 percent.
He said Indonesia and Morocco also agreed to make the relations between the two countries closer in view of the fact that the two countries had moderate Moslem population who wished to implement democracy. ( ant )

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